Mela Invest – Private banking for businesses in Småland

Mela Invest is a private banker that regards close and personal customer relations as something to be valued. As a result of this, Mela works exclusively with companies based in the region of Småland in the southeast of Sweden. Ny has created the branding and identity for Mela Invest. The logo design refers to Mela’s core business areas, in other words capital management and economic growth, while the typography and colour scheme helps create a sober and discreet framework for communicating the brand.