Jönköping Södra IF
NY Collective won't meddle in Jönköpings Södras football tactics, but we have taken part in the development of their communication since they qualified to Allsvenskan. As an incredibly proud sponsor, we've created films, websites, campaigns and social media updates, among other things.
We've created a new, coherent brand for Jönköpings Södra, including new visuals, which has been applied to a number of marketing products.
A collection of the material was created to promote Jönköpings Södras first year in Allsvenskan 2016. It started with a film about the game where they secured their advancement, and continued with a membership campaign and hero pictures.